Just like rappers do (quite shallow really) name dropping is a crucial part in any marketing strategy! Name drop whenever you can on forums, social networks and even in real life! By name dropping your website without actually saying its your website will create the illusion that the website is known, popular and being talked about! Name dropping is what created the huge popularity around twitter and other big social networks as name dropping helped promote them letting people that other people where using them.
Name dropping is basically like brand building letting your brand become known!
Sometimes just out of curiosity people will wonder what your website is about and will search for it!
If people are talking about your website it must be trusted.
All the big company’s do it (Getting celebs to name drop there brand all the time)
Even if it is just you who is name dropping it will still has the potential to help boost your brand and get it known!